What it will take to build this business

At times I get asked questions. How did you build your business? What was the key factor for you building this business?   Do you think a person can start today and build a large Shaklee business like you have? I'm just getting started, what steps should I be taking?  Had this last question yesterday.  

First I want to say this, there is absolutely no doubt in my mind that people can build this business to whatever size they desire. But they have to understand there aren't any secrets. Like the message I sent a couple days ago about Ty, the 12 year old - he was given opportunities and challenges from his parents but he had to "figure it out." What was very interesting to me personally about that message was the number of responses I received.   The "figure it out" idea hit some kind of a nerve which I thought was great.

The following quote by Tom Landry will help me to tell you how our business was built.

"My job is to make people do things they don't want to do, so they can achieve what they want to achieve."

Tom Landry was the head football coach for the Dallas Cowboys for years - one of the most successful coaches in the history of the game. If you read the above quote again you can see that he knew what it would take to win. He had to get the players doing things they didn't want to do. Of course, in our business we aren't employees so no one can make us do the things we don't want to be doing.  But I have had this thought many times over the years, if I could hire you I would guarantee you that you would become an Executive Coordinator and be earning a minimum of $5000 a month in a couple years. Of course if you decided you didn't want to do the things I would suggest, I would fire you. SMILE!

Here is my explanation of how Faye and I build our business: I didn't want to prospect, but I did. I didn't want to be in sales, but I am. I didn't want to stand in front of people and give a presentation, but I did. I didn't want to hear rejection from people, but I did. I didn't like to recruit, but I did. Never in a thousand years did I ever think I would be sending out messages like I do. But I do it. That is how we built our business. I decided I really wanted what Shaklee offered.   I mean I REALLY WANTED what this business offered, so I decided that I had to do some things that I didn't want to do and didn't know how to do. That my friends is how our business was built.

Enthusiastically,

Gary Burke